What is Multimedia?

Multimedia is any combination of text, graphic, sound, video, or animation files that can be played on a computer or other electronic device. Multimedia software is an auxiliary tool that automatically displays the information of the file to the user when the relevant file is played.

What is Multimedia?

What is Multimedia Technology?

The term multimedia is used to refer to any object or system that uses multiple physical or digital methods of expression to present, transmit and display information to the user.

Multimedia content is created with informative elements such as text, photos, animation, sound or video clips, allowing users to interact better. In addition, electronic or other media that allow the storage and presentation of created content can be classified as multimedia.

This new form of communication requires the use of different media elements such as pictures, graphics, text, sound, music, animation, or video in the same medium.

Multimedia applications usually contain a main executable file with the extension exe on Windows platforms. For the presentation of information to the user, multimedia resources such as images, animations, videos, texts, sound, or links are used those combine elements and allow interactive navigation of information.

Since such applications require advanced programming, they must be supported by a programming language that allows the broadcast author to program the decision making and each of the tasks to be performed by the computer during execution.

Examples of application types are education, information, game, promotion, or transaction simulator. In order for a project process to be processed separately, it is necessary to have a high processor, high processing speed for processing drawing and video files.

In addition, preferably a high-processing graphics card or sufficient graphics memory to support high-resolution images and process them at the required speed.

In order to create a multimedia service, there must be the scenario team responsible for the initial process of the script, the documentation team running the process, the design team responsible for the design of the publication, and an assembly team responsible for each step designed for the program.


Different types of multimedia can be classified as educational, advertising, commercial and informative according to the purpose of the information and the medium in which it will be published.


The educational multimedia genre is considered to be a nonlinear process as it is older than the advent of computer technology. The educational category allows the person to create his own order in his own training model.


Focusing on an advertising campaign, this category pioneered the creation of new spaces. Social networks play an important role as tablets, mobile devices, web development systems, e-mail, or as a viral dissemination tool in the transition from traditional media to digital media.


A wide variety of products are available in the commercial media genre, such as databases, promotions, catalogs, simulators, web pages, or advertisements. These products are presented in a digital, interactive format and their core functionality is focused on potential. This type of multimedia service is often directly related to electronic learning.


The informative media type is based on services that provide information such as news, press, magazines, television, and newspapers. This information is presented in a large format in most cases and informs the facts before the traditional media because it is updated instantly.

Used File Types


In the text file type, formatted, unformatted, linear, and link text are used.


In the graphic type, schemes, plans, statistical drawings are used.


Since image types are documents made up of pixels, they can be created by copying the relevant file, but very large files can create higher file sizes.


Animation creates an animated presentation of several graphics per second, which offers a better interaction as it creates a sense of motion in the user.


Since video content creates a sense of motion in the user, it can be synthesized or captured by presenting several images per second.


An audio file is files that can consist of speech, music, or other ambient sounds.


The main feature of multimedia content is to share specific content or to improve the informative experience of users. It also has the advantage of making communication between people more direct and simple.

Therefore, one content uses several communication media at the same time. It can be created for a specific audience. It creates interactive, communicative, or informative experiences. It is used to provide common communication and information experience in various areas of human development.

It is also widely used in entertainment industries such as movies. Also, an Internet connection may be required to generate multimedia information.

A device or computer is needed to utilize the resources to be used for presenting information or content.

Usage Areas

Using a multimedia presentation from an educational point of view can be considered another way of expressing or communicating an idea. The most common types of presentation are:

  • Live shows such as concerts, interactive shows.
  • Simulations and content used in virtual reality.
  • Content used in educational or informative presentations.
  • Content used in a sales pitch or business presentation.
  • Information kiosk devices for display in large shopping malls or tourist attractions in a city.

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